Shoppezo Retail Pvt Ltd
Bangalore, India

Identity Design

Shoppezo is an e-commerce portal that specializes in offering fashion and lifestyle products to Tier 2 & Tier 3 Indian cities. At www.shoppezo.com, they offer Electronics, Sporting goods, Apparel, Office supplies, Movies & other entertainment.

The company wanted an energetic, active logo that reflects the mindset of their shoppers. The logo had to represent the immense of joy of shopping online. This was achieved by taking a familiar, characteristic icon of shopping – the shopping bag – and integrating Shoppezo’s ‘S’ with it. The slightly tilted angle of this bag appears as though a shopper is happily swinging it.



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