Pragathi Landscapers Pvt Ltd
Bangalore, India

Identity Design

Pragathi Landscapers started 25 years ago in Bangalore as a small family owned company servicing landscape architects in the city on turnkey projects. Today Pragathi Landscapers is consistently rated as one of the top professional landscaping companies in Bangalore. The company is well established and well respected amongst prominent architectural firms in India.

The owner wanted a new contemporary Indian brand for his company. The identity design uses a calligraphic form of letter P and repeated four times to form a mnemonic that evokes the spirit of Rangoli, thus representing Indian, contemporary company. The four repetitions and four colours are also representative of four directions and four areas that the company functions in: Earth, Water, Plants and Built spaces.



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